It has been almost a year since the first unofficial “Yart Sale” on Etsy. Yart sale? What exactly is a “Yart Sale,” you may ask? Visit this blog post in the Etsy blog “The Storque” and read about it and how your Etsy shop can become involved:
The “2nd Annual Yart Sale” will be held from Wednesday June 10th-Sunday June 14th, 2009. This year the “2nd Annual Yart Sale” will be sponsored by the Etsy Supply Street Team (Team ESST). Although not an official Etsy event, it is Etsy supported as evidenced by the Storque article.
A “Yart Sale” is an artistic spin on the traditional Yard Sale: Art + Yard Sale = “Yart Sale”. There are many art museums, artists, and groups that have Yart sales annually to raise cash.
All Etsy shops are invited to participate. Choose to participate in your Handmade Store, your Supply Store, or your Vintage Store. If you have more than one shop you can participate in all of them.
To join the sale, simply post the following Yart Sale Announcement in the Shop Announcement section of your Etsy Shop and please include a short description of how you will be participating in the sale:
“I am participating in the Yart Sale on Etsy sponsored by Team ESST”.
Team ESST invites you to come, post, chat and shop on the “Official Yart Sale” thread in the Promotions Section of the Etsy forums. A new thread will be posted daily at 7:00 AM EDT beginning on Wednesday June 10th by the Etsy Supply Street Team with the forum title:
“SECOND ANNUAL YART SALE sponsored by Team ESST – June 10th, 2009”
Participating in the daily forum thread is a way that shoppers can find your shop. Simply post what you are offering. You could also encourage visitors to search “Yart” in handmade, supplies, or vintage. Even if you are simply offering a discount, it would be to your advantage to place Yart somewhere in at least a few of your titles or tags in your shop to draw those searching for items to your shop.
If you choose to get involved in the Yart sale sponsored by Team ESST (beginning Wednesday, June 10th-Sunday, June 14th). We encourage you to blog,tweet or post on your social networking sites to get the word out. Feel free to add your post links here after you have posted.
We highly recommend blogging before the sale to get Etsy people involved and during the sale to share what you will be featuring in your shops. You may choose to also feature on your blogs shops that are participating. Check out the Team ESST blog post and feel free to share the information and link our blog to yours:
The Yart Sale certainly provides lots of promotional opportunity this week! Come on Etsy – join in!!!
(this information has been combined from various ESST sources)